Marketing Specialist (RO market)

eSky Group consists of two main brands: eSky and eDestinos. We are an international company managing with new technologies in the travel industry. By cooperating in over 50 countries, we serve about 51 million customers.

Our mission is to inspire people to organize their own journey with a support of our tools. We take care of our customers on every stage of their travel. eSky has more than 600 employees in Europe and South America, many of which are developers, IT specialists, Customer Service Consultants and e-Commerce marketers.

We work in international, flat-structured teams, where everybody is willing to help one another. We share our knowledge within the company and take advantage of all our colleagues’ expertise, a group of passionate specialists that, on a daily basis, try to make each client’s experience unique, so that they can enjoy their travel even more.

We are now looking for a Marketing Specialist to join our team in Bucharest. If you want to join our journey, please send us a CV in English and we will set up a meeting to tell you more.

* We are now working in Hybrid model, combining working from the office with working from home. The job requires availability to work from the office minimum 2 weeks per month. *

Reports to: eSky Group Marketing Communication Director (located in Poland)

Key responsibilities

• Communication:
  • Providing compliance of communication and marketing activities.
  • Preparation and/or coordinating the process for b2c marketing communication including  web/mobile push, travel guide articles, blog and newsletters.
  • Support for b2b media & partners communication.
  • Leading the co-branding projects with local partners.
• Social Media:
  • In charge of Social Media channels, driven Global strategies, generating engagement, managing relationship/potential crisis, improving our brand reputation.
  • Organize, produce, post, create ads campaigns, manage, and measure Social Media campaigns on our official pages, segmenting the markets.
  • Monitor and reply to comments of posts and inbox messages on our Social Media channels and other Internet rating platforms.
• PR
  • Preparing materials for PR actions with press releases and media contacts according to the Group strategy and PR plan.
  • Establishing and maintaining good relations with the media and journalists, creating a permanent base of contacts for the company.
• Other:
  • Cooperation with graphic designers, marketing teams, product teams, customer service and other departments to support the relevant communication strategy.
  • Monitoring market trends, e-commerce market, competition and identifying new opportunities of growing the company brand on the assigned market.
  • Taking part in the development and projects of our brand recognition.

Requirements

• Bachelor's degree in Communications or Marketing.
• Fluent English – must have, other languages represent an advantage.
• Min. 2 years of professional experience in marketing department. Experience in travel industry, international company or marketing agency as an advantage.
• Experience and knowledge in Social Media paid campaigns, ads, segmentation, comments and inbox messages and reports.
• Good knowledge of Romanian market and customers’ behavior.
• Ability to translate and adapt materials for Romanian.
• Strong communication skills (oral and written).
• Strong analytical and teamwork skills.