Online Performance Marketer RO&BG

Responsibilities:
•    Managing online marketing channels to increase web traffic, conversion rate and sales, together with the headquarters based on KPIs
•    Continuous optimization of the entire digital marketing mix (focus on SEA, SEO, Paid, Social, Display, Retargeting and Affiliate) to improve ROI
•    Briefs the creative agencies for graphic content (banners, landing pages etc.)
•    Responsibility for the performance marketing budget
•    Planning, implementation and monitoring of annual, monthly and weekly budgets, overall and at the channel level
•    Cooperation, coordination, negotiation and monitoring of external performance, advertising and media agencies
•    Interpretation of regular e-commerce reporting, as well as preparation and elaboration of action plans
•    Optimize the customer journey across all channels, from Ad Impression to Landing Page Experience
•    Online marketing support for all online and offline promotions
•    Close coordination with the online shop and social media

Experience and qualifications:
•    University / College degree specializing in Business Administration / Marketing, Economics or a related field of study
•    Several years of practical experience as Online (Performance) Marketing Manager (especially SEA, SEO, Paid Social, Display, Retargeting and Affiliate)
•    Several years of practical experience with Google Analytics, Google AdWords and Facebook Ads Manager
•    Experience with evaluating data and deriving action plans
•    Goal-oriented and result-oriented working method
•    Team player with a positive, empathic and communicative personality
•    Self-initiative and responsible
•    Very good spoken and written English skills

We offer:
•    The chance to actively and sustainably shape the digital journey of Europe's leading shoe retailer
•    Attractive salary and benefits package
•    Training and personal development opportunities with the company
•    The economic stability of a company with over 100 years of tradition and over 10 years on the Romanian Market
•    A family working environment
•    Young team with flat hierarchies and direct communication

The DEICHMANN Group is Europe's largest shoe retailer. We are represented in 25 European countries and the US and we employ aroundpeople in over 4,000 stores. Through international growth, we are continuously expanding our marketplace position. High quality shoes at competitive prices - we deliver this vision of service to our customers through global, direct purchasing, flat hierarchies, teamwork and a people-centered corporate culture. In the summer of 2007 Deichmann opened its first subsidiary in Romania. Currently the Romanian Retail is reaching over 100 stores. Our expansion continues, and you can be part of our success story!