Outreach & Linkbuilding Specialist

We need a go-getter link building specialist who isn’t afraid to get their hands dirty to promote and distribute content to get Bannersnack in front of as many people, select media members, journalists, and influencers.

This job is not for the shy or those who need every minute of their day laid out. We’re looking for an Internet-savvy creative with the outreach capacity of an experienced salesman.

Responsibilities:

• Identify opportunities for outreach campaigns and blog article syndications;
• Manage press outreach, link building, and influencer marketing campaigns; 
• Research industry-related topics and compile contact lists and press portfolios;
• Use advanced search techniques to identify & qualify websites and press publications for potential link opportunities;
• Develop and execute campaigns to acquire backlinks and press mentions that will positively impact organic search and brand visibility;
• Work closely with the internal SEO and Content Team to execute and implement the strategy;
• Analyze competitors’ backlinks and find new opportunities;
• Coordinate with content providers to consistently deliver SEO content-related outputs;
• Analyze and ensure a healthy backlink profile for Bannersnack;
• Identify link SPAM issues and submit/disavow reports via Google Webmaster tools to ensure a healthy backlink profile.

Requirements:

• Bachelor’s degree in Marketing, PR and Communications, Advertising, Journalism or similar fields is a plus;
• Proficient in English, with excellent and professional speaking and writing skills required;
• Background in SEO, PR, press outreach or strategic link building required;
• Ability to create engaging content on various topics based on extensive SEO strategies;
• The ability to manage multiple projects and relationships, and also an effective problem solver;
• Strong time-management and organizational skills;
• Attention to details and strong communication skills;
• Knowledge of the following tools: BuzzStream, Ahrefs, Moz, Semrush, BuzzSumo, etc. required;
• Internet-friendly creative that can interact within multiple online communities and build relationships with ease;
• A business-savvy mindset with strong analytical skills and ability to understand, report and act on data;
• Existing network of relationships with media outlets and contacts across a variety of industries is a plus.

We are a team of creative minds and open hearts, passionate about technology, great design and offering the best customer experience. Motivated, driven, resourceful, innovative, forward-thinking and committed, our team excels in delving deep into our customers’ worlds and coming up with new ways to engage and convert our target market. At Bannersnack, our people embrace these qualities, so if this sounds like you then apply!