Social Media Specialist

We are looking for an imaginative, out-of-the-box, and tidy social media specialist, to become a part of our growing team. In short, as a SM specialist for Biomimicry Digital Agency, your objectives concern interacting with specific online communities, users, and groups, in order to promote our products and services. You must know how to come up with engaging, consistent, and relevant content on all platforms. Furthermore, you have to have good, disciplined trigger fingers, to spot out and assuage any complaints or criticism.

Job Responsibilities:

• Craft and implement a social media strategy, through research, benchmarking, messaging, and audience identification
• In tandem with our publishing specialists, write, develop, and strategize online content production and scheduling
• Assist with crisis management, bad reviews, feedback, and negative news communications
• Day-2-day maintenance: generate, edit, publish, and share content daily (original text, images, video, and HTML)
• Build meaningful connections and encourage community networking, through dialogue and messaging
• Create and upkeep company social media pages and profiles
• Moderate user-generated content and messages appropriately, as per our company and community standards
• Create and implement a social media marketing plan and calendar
• Track and analyze analytics, in order to gain insight on traffic, demographics, and the effectiveness of our social media endeavors
• Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach

 We expect you to have:

• Bachelor’s degree in marketing, communication, or any other related field
• 3+ years’ experience in digital marketing and social media
• Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)
• Knowledge of project management and web design best practices
• Understanding of social media metrics: be able to interpret results and take action to increase the effectiveness of our social media campaigns
• Strong written and verbal communication skills
• Advanced knowledge of English (C2 Cambridge level or above)